Keen

Package design by Chad Kirsebom. The goal of this project was to create a package set for a health and beauty product. Instead of doing something that is seen everyday, I branched out. I chose to do an old fashion shaving kit. One that would include a straight blade razor, leather sharpening strop, silver tip badger hair shaving brush, a shaving cream soap bar, and a mug. The brand I created is called KEEN. The word 'keen', is also known as sharp and or razor edge. I felt like the name fit perfectly for this brand. I wanted KEEN to be seen as more of a modern company but with historic roots. Old fashion style with strong typographical design elements. I wanted their image to come of as clean and crisp as there product would leave your face. 

Weatherbey’s Fine Tobacco

Identity and house-brand packaging designed by Eli Horn for Weatherbe’s Fine Tobacco boutique cigar shop. Inspired by gentlemen’s clubs, worn leather arm chairs, polished teak, and hearty laughter. 

Higgins India Ink

"I just recently completed a "brand shift" package redesign for an Advanced Design class with Jennifer Cole Phillips. The intention behind shifting Higgin’s Brand India Ink from a lower brow appeal to a higher-brow appeal was necessary. The heritage of the ink dates back to 1888, so the elementary logo and the plastic bottle had to go. The result: a hand crafted and carefully stained wooden box containing an artisan-intended calligraphy kit with an aesthetic that fits the bill."Designed by Alex Sophocles, senior graphic design major at Maryland Institute College of Art, United States.