PETSHY Pet Supplies

Created by wa-she

“ taking the new pet relationship of "taking pets as close family companions" as a starting point. To this end, we form a minimalist abstract pet image with circles and squares, exaggerating the fun and vitality, and at the same time combining the characteristics of the pet, we extracted 8 auxiliary graphics, combined with the logo graphics to form a rich visual image system, combined to produce Different emotions reflect the beautiful life of pet companionship, friendly and full of personality, and at the same time convey high-level aesthetic appeal to the audience. “

Frisco Pet Care

Create by Miller

“ Frisco™ pet branding and packaging design were developed exclusively for Chewy.com, a leader in online pet products. Miller was tasked with creating a brand name, brand positioning and branding, and packaging design across a wide range of products in the pet care category.

The brand position is fun, friendly and approachable, featuring colorful illustrations and a dog with a real personality. The dog’s “thoughts” are echoed in a playful piece of copywriting that speaks to the product benefits while connecting with consumers. This fun pet branding and packaging design served the Frisco™ brand very well as it continues to grow in popularity among consumers.

Overall sales results have far exceeded benchmark projections shortly after the launch of Frisco™. Many products were added to this successful line after it’s initial launch, highlighting its level of success. The Frisco™ brand continues to remain a mainstay of Chewy.com’s portfolio of brands. “

Dasko Pet Food

Created by Myria Konnari

“ Branding and packaging designs for a new brand of animal feed for small pets, produced by Christophoros Daskalakis S.A (Rethymno, Crete). These products will be placed in pet shops all around the world. “

Bunches & Bunches

Bunches & Bunches Ltd. is a tiny gourmet food company founded in Jackson Hole, Wyoming with a passion for incredible food. The company is now in Portland, Oregon and they're making some amazing treats that are available at a growing roster of gourmet retailers like Dean & Deluca and others. Miller Creative was responsible for: brand naming, brand identity, packaging for dog treats, (another fabulous people-confection coming soon!) and website/landing page. The dog treats bag was letterpress printed - mainly because of the (small) size of the run and the stock bags we wanted to use. We couldn't get a screen printer to take on the job, so we decided to pursue letterpress printing. Jon Selikoff of Vote for Letterpress was willing to take on this challenging job, which ended up printing beautifully. The bags were printed both front and back, with virtually no show-through thanks to his impeccable attention to detail.

Whiskas Dry

In partnership with Mars Petcare, Australian based design and brand agency Grain Creative have relaunched the Whiskas dry packs, across a variety of size and pack formats. With a remit to simplify on-pack communication and balance brand personality with product benefit, Grain Creative retained the brand heritage and injected nutrition and taste cues into the packs. With an emphasis on education and reassurance for passionate cat owners throughout each stage of their cats’ live, the new packs offer clear differentiation between flavor variants, simpler navigation and soft curves that were inspired by the heart shape that resonates so strongly with the Whiskas brand. The Grains are pleased with the final packs and creative director Jure Leko says, "It's always exciting to take on such an iconic brand and evolve it. The challenge is in finding the right balance between brand personality and communication of product benefits. Whiskas is a brand that is passionate about cats and cat owners and we wanted the lines and flow of the design to reflect care and softness as well as taste and nutrition. The curves of the purple were inspired by the heart shape which features strongly with the Whiskas brand."Look out for the new packs in the store now!

Fancy Feast 2GO

Here is an innovative pack design to solve a once tricky buying experience. Nestlé Purina PetCare worked with Display Boys to create a 30 can carrying case so the consumer could mix and match their purchases.via:shelfimpact!

Dog Poo Packaged

Amazing package design simple and clean ( no pun intened ) to go along with a great product design from dog poo,  it is 100% biodegradable with a built-in scooper. Does any know the studio how created this?