Method – People Against Dirty
Create by Karim Rashid for packaging designs and Crispin Porter + Bogusky (CP+B) for marketing.
Truly, innovative package design. “Eric Ryan and Adam Lowry decided on a course of action that was not unlike David taking on Goliath. That is when they launched Method; at that time, cleaning products were one of the most stagnant and conventional categories around. Now, thanks to partnerships with Karim Rashid for packaging designs and Crispin Porter + Bogusky (CP+B) for marketing, Method has found a welcome niche for the forward-thinking and forward-looking product line.” Here are but a few examples of some truly market-changing designs.
